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	<title>3ones &#187; fail fast</title>
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		<title>Making a Case For Change</title>
		<link>http://www.3ones.com/2012/01/27/making-a-case-for-change/</link>
		<comments>http://www.3ones.com/2012/01/27/making-a-case-for-change/#comments</comments>
		<pubDate>Fri, 27 Jan 2012 20:35:10 +0000</pubDate>
		<dc:creator>Kelly Abbott</dc:creator>
				<category><![CDATA[lessons learned in the trenches]]></category>
		<category><![CDATA[product development]]></category>
		<category><![CDATA[fail fast]]></category>
		<category><![CDATA[lean startup]]></category>
		<category><![CDATA[testing]]></category>

		<guid isPermaLink="false">http://www.3ones.com/?p=1797</guid>
		<description><![CDATA[You could say one of our super powers @3ones is in dot-com turnarounds. When you revamp a dot-com, you end up touching so many parts of a product that the new version is almost a completely different product. We&#8217;ve done <a href="http://www.3ones.com/2012/01/27/making-a-case-for-change/">[...]</a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Why &#8220;Fail Fast&#8221; does not mean &#8220;Fail Big&#8221;</title>
		<link>http://www.3ones.com/2012/01/06/why-fail-fast-does-not-mean-fail-big/</link>
		<comments>http://www.3ones.com/2012/01/06/why-fail-fast-does-not-mean-fail-big/#comments</comments>
		<pubDate>Fri, 06 Jan 2012 05:39:35 +0000</pubDate>
		<dc:creator>Kelly Abbott</dc:creator>
				<category><![CDATA[lessons learned in the trenches]]></category>
		<category><![CDATA[fail fast]]></category>
		<category><![CDATA[quora]]></category>

		<guid isPermaLink="false">http://www.3ones.com/?p=1695</guid>
		<description><![CDATA[I responded to the following question over on Quora: (1) Does the &#8220;fail fast&#8221; philosophy mean we&#8217;re letting down our customers? &#8211; Quora. There&#8217;s a misconception that &#8220;Fail Fast&#8221; means &#8220;Fail Big.&#8221; On the contrary. Failing fast means you can <a href="http://www.3ones.com/2012/01/06/why-fail-fast-does-not-mean-fail-big/">[...]</a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Fail Bigger Cheaper: A Three Word Manifesto &#8211; Umair Haque &#8211; Harvard Business Review</title>
		<link>http://www.3ones.com/2011/03/24/fail-bigger-cheaper-a-three-word-manifesto-umair-haque-harvard-business-review/</link>
		<comments>http://www.3ones.com/2011/03/24/fail-bigger-cheaper-a-three-word-manifesto-umair-haque-harvard-business-review/#comments</comments>
		<pubDate>Thu, 24 Mar 2011 22:44:51 +0000</pubDate>
		<dc:creator>Kelly Abbott</dc:creator>
				<category><![CDATA[lessons learned in the trenches]]></category>
		<category><![CDATA[fail fast]]></category>

		<guid isPermaLink="false">http://www.3ones.com/?p=809</guid>
		<description><![CDATA[For obvious reasons, I like this post. Go. Read. Then let&#8217;s discuss. Fail Bigger Cheaper: A Three Word Manifesto &#8211; Umair Haque &#8211; Harvard Business Review.]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>What is Fail Whale?</title>
		<link>http://www.3ones.com/2009/04/13/what-is-fail-whale/</link>
		<comments>http://www.3ones.com/2009/04/13/what-is-fail-whale/#comments</comments>
		<pubDate>Mon, 13 Apr 2009 20:00:47 +0000</pubDate>
		<dc:creator>Kelly Abbott</dc:creator>
				<category><![CDATA[lessons learned in the trenches]]></category>
		<category><![CDATA[product development]]></category>
		<category><![CDATA[the internet as we see it]]></category>
		<category><![CDATA[fail fast]]></category>
		<category><![CDATA[fail whale]]></category>
		<category><![CDATA[failure]]></category>
		<category><![CDATA[henry jenkins]]></category>
		<category><![CDATA[pop culture]]></category>
		<category><![CDATA[spreadability]]></category>
		<category><![CDATA[spreadable media]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.3ones.com/?p=213</guid>
		<description><![CDATA[What is Fail Whale?. This page is a collection of a lot of user generated images for the Twitter Fail Whale. It also answers the question above. I think this is a great example of two measures we have an <a href="http://www.3ones.com/2009/04/13/what-is-fail-whale/">[...]</a>]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Fail Fast Presentation &#8211; 1.0</title>
		<link>http://www.3ones.com/2009/04/07/fail-fast-presentation-10/</link>
		<comments>http://www.3ones.com/2009/04/07/fail-fast-presentation-10/#comments</comments>
		<pubDate>Tue, 07 Apr 2009 18:51:51 +0000</pubDate>
		<dc:creator>Kelly Abbott</dc:creator>
				<category><![CDATA[lessons learned in the trenches]]></category>
		<category><![CDATA[product development]]></category>
		<category><![CDATA[fail fast]]></category>
		<category><![CDATA[failure]]></category>
		<category><![CDATA[presentation]]></category>

		<guid isPermaLink="false">http://www.3ones.com/?p=204</guid>
		<description><![CDATA[Release early, release often, right? Fail Fast Presentation View more presentations from kga245.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SnoozeMail Fail &#8211; The Die is Cast</title>
		<link>http://www.3ones.com/2009/04/06/snoozemail-fail/</link>
		<comments>http://www.3ones.com/2009/04/06/snoozemail-fail/#comments</comments>
		<pubDate>Mon, 06 Apr 2009 22:44:22 +0000</pubDate>
		<dc:creator>Kelly Abbott</dc:creator>
				<category><![CDATA[product development]]></category>
		<category><![CDATA[fail]]></category>
		<category><![CDATA[fail fast]]></category>
		<category><![CDATA[miscommunication]]></category>
		<category><![CDATA[sign-up]]></category>
		<category><![CDATA[user acquisition]]></category>

		<guid isPermaLink="false">http://www.3ones.com/2009/04/06/snoozemail-fail/</guid>
		<description><![CDATA[Sign-ups are important to get right ASAP. You don&#8217;t even have to have a product before you start selling it. Convince users your product is worth the effort of adopting. Every introduction to a product should say, simple, &#8220;Sign up. <a href="http://www.3ones.com/2009/04/06/snoozemail-fail/">[...]</a>]]></description>
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		<slash:comments>3</slash:comments>
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		<title>Fail Fast &#8211; The Lunchbox</title>
		<link>http://www.3ones.com/2009/03/26/fail-fast-the-lunchbox/</link>
		<comments>http://www.3ones.com/2009/03/26/fail-fast-the-lunchbox/#comments</comments>
		<pubDate>Thu, 26 Mar 2009 16:41:42 +0000</pubDate>
		<dc:creator>Kelly Abbott</dc:creator>
				<category><![CDATA[about us]]></category>
		<category><![CDATA[lessons learned in the trenches]]></category>
		<category><![CDATA[product development]]></category>
		<category><![CDATA[customer deveopment]]></category>
		<category><![CDATA[fail fast]]></category>
		<category><![CDATA[meet us]]></category>
		<category><![CDATA[speaking engagement]]></category>

		<guid isPermaLink="false">http://www.3ones.com/?p=179</guid>
		<description><![CDATA[I am going to be giving my first talk on the concept of failure as a means to success in the product development process on Monday. I haven&#8217;t produced my deck yet and believe me when I tell you that <a href="http://www.3ones.com/2009/03/26/fail-fast-the-lunchbox/">[...]</a>]]></description>
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		<slash:comments>0</slash:comments>
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