What the world needs now is love, sweet love
It’s the only thing that there’s just too little of
What the world needs now is love, sweet love,
No not just for some but for everyone.
“What the World Needs Now Is Love” lyrics by Hal David.

Social Mention – a social media buzz search engine and discovery platform, recently launched a widget maker that will allow you to post a real-time buzz tracker to your internal wiki, public facing blog, etc. It’s a customizable widget that works rather nicely. Give it a whirl and let me know what you’re tracking. We’re [...]

Occasionally we are able to do good things for our clients that stretch beyond typical product development and consulting. Occcasionally we can make matches between two clients. We’re happy when our clients are happy.
After some feedback from us, SocialMention.com (a client whose product we are advising development on) has implemented a widget for the phrase [...]

“Spreadable Media” (aka “I Can’t Believe It’s Not Butter!”)
To the uninitiated, Henry Jenkins is about to blow your mind. This post is the first part of a series I’m writing about his 8-part series on convergence culture titled: Spreadable Media: If it doesn’t spread, it’s dead.
This post is about the changing definition of “viral” marketing [...]